Oppo focusses on rural market, launches Neo 5


OPPO has announced the launch of its cost-effective model – Neo 5 (2015) in the Indian market. With aesthetic mirror appearance and dual metal skeleton body, this low-budget smartphone is aimed at the mid-range mobile market and is priced at MOP of Rs.9,990/- and will be available in India from June 15, 2015.

OPPO Neo 5 offers a dual-SIM card featuring a 2000mAh Li-Polymer Battery (unremovable) with 180 hours of standby time. It offers a 1.3GHz Quad-Core Processor with 1 GB RAM. Neo 5(2015) sports 4.5-inch IPS display with 480X854 pixels. This smartphone runs on Color OS 2.0.1i based on Android 4.4 powered by MediaTek MT6582. The smartphone weighs 135gm and has 219 PPI. It has 8GB ROM which is expandable up to 32GB.

oppo neo 5 smartphone 300×300 Oppo focusses on rural market, launches Neo 5Tom Lu, CEO, OPPO Mobiles India, said, “Apart from urban India, OPPO is focussing on rural markets as well as Indian market’s major population lies in rural areas which are a huge market in itself. OPPO Neo 5(2015) will target consumers who expect superior specifications at a decent pricing. Out target is to reach out and cater to each segment in the market. We are excited to introduce Neo 5 for our young and energetic customers, a smartphone series which has generated great response in the past.”See more


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