Wipro has teamed up with Maxicaster, an end-to-end online managed and operated multiscreen TV solution provider. This alliance will enable Wipro to offer its integration capabilities and professional services on top of Maxicaster’s multi-screen platform solution. The Maxicaster platform, coupled with the complete managed back-end services from Wipro, incorporates all elements required to launch and manage a next-generation TV and multiscreen service.
“Wipro sees the OTT video market maturing at a significant pace with broadcasters, mobile operators and studios rolling out their services and firming up their media strategy. Wipro is investing heavily in building a next gen cloud- based solution portfolio. These investments coupled with the Maxicaster partnership will help in positioning Wipro as one of the most innovative and competitive cloud-based media solution providers. This partnership not only gives us a powerful video OTT platform to serve traditional broadcasters at a significantly lower cost-to-serve model, but also more significantly, a capability to give video content providers an easy to set up cloud based D2C model with enhanced digital experience,” said Malay Joshi, Global Head of Media Vertical, Wipro Limited.
See more at: http://www.varindia.com/wipro-and-maxicaster-to-deliver-over-the-top-multicast-and-multiscreen-solutions/