LG #KarSalaam campaign wins laurel at the CMO Asia Awards

LG #KarSalaam campaign wins laurel at the CMO Asia AwardsThe #KarSalaam campaign of LG, which was launched prior to Republic day this year (2017) has won the best social and digital integrated campaign of the year award at the recently concluded CMO Asia Awards.

The #KarSalaam initiave is dedicated to the Indian soldiers. The campaign, also marking LG’s 20th year anniversary in the country invited the whole nation to come forward and send their wishes to the Indian Armed Forces. Amit Gujral, CMO – LG Electronics spoke on the commitment of LG’s corporate philosophy , ‘Life’s Good’ and a gesture of the nation’s support and solidarity to the soldiers for playing a great role in assuring that we all lead a fearless and good life in this country….Read More

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