Tag: popular it magazine

Microsoft Advertising expands presence to Tier II cities, appoints Ybrant Digital Limited as Sales House

Microsoft Advertising expands presence to Tier II cities, appoints Ybrant Digital Limited as Sales House 

Microsoft has announced their expansion plans to Hyderabad, Chennai, Kolkata, Ahmedabad, Pune, and Goa; and appointment of Ybrant Digital Limited as the Sales House for the cities outside Delhi-NCR, Mumbai and Bangalore. The appointment of Ybrant Digital complements Microsoft Advertising’s existing sales partner – AIDEM Ventures Pvt. Ltd. that will continue to drive sales in Delhi-NCR, Mumbai, and Bangalore.

 

Neville Taraporewalla, Country Director, Advertising & Online – Microsoft India said, “The exponential growth of the internet is enabling digital lifestyles at a pace never seen before and resultantly, we today live in an era of consumption on the go and increasing online conversations. We see an emergence of new growth drivers, and this presents an opportunity for us to enable businesses to engage with their audiences in an effective and interactive manner. Our tie up with Ybrant Digital Ltd. is well positioned to help us in this direction, and we are excited about the opportunities ahead.”

 

Suresh Reddy, Chairman & CEO, Ybrant Digital Limited, said, “Ybrant is delighted to provide businesses an option to advertise with premium media properties owned by Microsoft. Together with Microsoft we will ensure maximum ROI on the advertising Rupee spent by our advertisers across the region.”

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Cisco VNI forecasts Global Mobile Internet Data Traffic

Cisco VNI forecasts Global Mobile Internet Data Traffic 

According to the Cisco Visual Networking Index (VNI) Global Mobile Data Traffic Forecast for 2011 to 2016, worldwide mobile data traffic will increase 18-fold over the next five years, reaching 10.8 exabytes per month or an annual run rate of 130 exabytes by 2016.

 

The expected sharp increase in mobile traffic is due, in part, to a projected surge in the number of mobile Internet-connected devices, which will exceed the number of people on earth (2016 world population estimate of 7.3 billion; source: United Nations). During 2011−2016, Cisco anticipates that global mobile data traffic will outgrow global fixed data traffic by three times.

 

This mobile data traffic increase represents a compound annual growth rate (CAGR) of 78 per cent spanning the forecast period. The incremental amount of traffic being added to the mobile Internet between 2015 and 2016 alone is approximately three times the estimated size of the entire mobile Internet in 2012.

Union Budget 2016-17 Taking the Digital Agenda ahead

budget-2016-arun-jetley-150x150@2xThe eagerly awaited Union Budget 2016-17 has plot a positive structure for foundation, instruction and rural portion which just shows the administration’s turn towards Digitalization mission and making talented workers the nation over.

Despite the fact that there has not been much in store for new companies and the India Inc, ladies business visionaries will have great to time to commence their business ventures. In the systems administration section, Routers, broadband modems, set top boxes, Digital video recorder and CCTV cameras will get to be less expensive which connotes that the IT equipment industry will get a major support in these lines…For More Details

STK unveils explorer action camera

STK-explorer-camera-150x150@2xTo shoot in extreme outdoor conditions of any adventure, STK has launched its first action camera “explorer camera”. With complete 19 accessories, it has direct Wi-Fi connectivity, waterproof case to shoot underwater or any thrilling images.

Weighing just 58g, Explorer camera features 12MP camera with a 170-degree wide angle lens, HD video and detail packed photos, 900mAh battery with 90 minutes standby and compatibility with Android and iOS smart devices…For More Details

Telenor aims to make Internet safer for children

Telenor-Officials-at-Safe-Internet-ForumIn regard to the growing usage of internet by urban children below 18 years of age, Telenor has organized #SafeInternetForum 2016  by calling on teachers, parents, government, cybersecurity experts, NGOs and private partners for responsible use of internet and strengthen the defences for a safer internet experience for children…Show full article

8th OITF sees a resounding success with industry support

6th-oitf-profile-picsFollowing the trail of the recently announced 20 Smart Cities in India, the 8th Odisha Information Technology Fair – 2016 (OITF) dwelled upon the success by discussing on how Bhubaneshwar has geared to emerge as a Smart City. The event saw participation from across verticals – government dignitaries, IT heads, corporate honchos, distributors and the business partners from the state …Show full article

Vodafone rolls out 4G in Mysuru

vodafone-4g-network-in-mysuru-300x300Vodafone has announced the roll out of its next generation, high speed 4G network in Karnataka beginning with Mysuru. This is following the successful launch of its services in Kerala in December 2015. Built on the efficient 1800 MHz band, this state-of-the-art network will enable Vodafone 4G customers to access internet via mobile with speeds across a range of smart devices including Mobile Wi-Fi…Read more