Tag: rashi peripherals

Rashi Peripherals to distribute Apple iPhone SE

Apple-iPhone-SERashi Peripherals has been appointed by Apple to distribute the newly-launched Apple iPhone SE. Rashi Peripherals will offer iPhone SE in over 800 retail outlets across India.

Apple iPhone SE smartphone was launched in March 2016. The phone comes with a 4-inch touchscreen display with a resolution of 640 pixels by 1,136 pixels at a PPI of 326 pixels per inch.

The Apple iPhone SE is powered by A9 processor and its 16GB of internal storage cannot be expanded. As far as the cameras are concerned, the Apple iPhone SE packs a 12-megapixel primary camera on the rear and a 1.2-megapixel front shooter for selfies…Read more


Rashi Peripherals expands its horizon with Plantronics Unified Communication

rashi-peripherals-logo-300x300With the evolving working conditions, advancing technologies, the blurring of work/leisure space, global collaboration and the need to communicate outside of the usual office hours require a smarter way of working. Plantronics headsets are the hub that brings multiple solutions together. They unite devices, services and other unified communications platforms, enabling teams to work smart and with greater efficiency. Through Rashi Peripherals, Plantronics intends on breaking down barriers so that people using different modes of communication, different media, and different devices can still communicate to anyone, anywhere, at any time…Read more


Rashi Peripherals Completes 25 Years

Rashi Peripherals Completes 25 YearsRashi Peripherals has celebrated its Silver Jubilee Anniversary recently, marking its 25 years in the IT industry. It was this day that Rashi Peripherals was incepted with the objective of bringing IT products and solutions to each and every town of India.

True to its vision, Rashi takes pride in having a large reach of 58 branches, 62 service centers, 95 locations all over the country and 9000 customers across 750 towns. A humble beginning with just 2 employees, Rashi now employs more than 800 people, distributing 18 brands and marketing 18 million units annually.

With CAGR of 30%, Rashi is also amongst the fastest growing distributors in the country. 100+ awards won by Rashi is testimonial of its rapid but consistent growth year over year. Rashi is also unique in many ways; it is not only a distributor but a true Marketer and has strong service networks all over India.

Suresh Pansari, Director – Rashi Peripherals says, “I thank each member of the Rashi Family, Vendors, Partners and Associates for their contribution to make Rashi the leading IT player in the country. It is our endeavor to bring IT products and services closet to customer across the country and Rashi will continuously strive towards achieving the same. Over the next few years we will continue to leverage support of the Partner ecosystem, our extensive experience, intimate knowledge of the local market and strong relationships to deliver value to our vendors, partners and everyone associated with Rashi Peripherals.”

As a part of the Silver Jubilee Celebration, Rashi has launched 3 levels of celebration. Firstly, Silver Jubilee Week celebration by way of daily channel schemes and offers for partners.  Secondly, Facebook contest for users, partners and employees. Finally, each of the Rashi 95 locations have been decorated and lit in the Silver Jubilee theme. There are simultaneous celebrations taking place in each of these locations with cake cutting followed by Lunch for partners as well as vendors. Almost 3000 partners and over 1000 associates are participating in the Rashi Silver Jubilee celebration all over India.

Rashi launches Next Edition of SI scheme

Rashi launches Next Edition of SI schemeBased on continuous demand from System Integrators and success achieved in the first five programmes, Rashi has announced the sixth edition of the SI scheme. The focus of the scheme is on System Integrators and with SI-6, partners will get an opportunity to get almost all the products from the same source.

Through this offer, SIs will be encouraged to power their PC with ASUS MB, ASUS-NVIDIA GPU, Toshiba HDD, Logitech KB/mouse, AMD CPU, LG monitor, APC UPS and ADATA RAM.

The Rashi team has kept in mind the demand for components as well as the profitability quotient of the System Integrators while designing this scheme. The company is in its twenty-fifth year in the business celebrating its silver jubilee anniversary with the system integrators as well by giving away a silver coin through this scheme.

Rajesh Goenka, Vice-President – Sales & Marketing, Rashi Peripherals, stated, “We are happy to include all the system integrators in our celebrations, especially with the tremendous response we have received from the past five SI Schemes. We want to include as many system integrators as possible to profit from through this scheme……See More

Rashi and AOC celebrate Onam with Partners

Rashi and AOC celebrate Onam with Partners

To mark a new beginning of the New Year, Rashi and AOC have together organized the Onam Feast for all their partners. This celebration was attended by over 450 partners.  The speciality of this celebration was that partners not doing business of AOC or even Rashi participated with enthusiasm. Equal participation was also from various vendors and fellow distributors. The agenda was no business but a get-together with greeting for a great upcoming year.

This initiative was a great way for the vendors to interact directly with the partners in an unofficial backdrop.

Rajesh Goenka, Vice-President  Sales & Marketing, Rashi Peripherals, said, The efforts put in by Rashi Cochin and AOC was commendable. The huge participation of partners is testimonial of Rashi preference in Kerala. We are touched by the enthusiastic participation by partners, vendors and all. We are proud of our Kerala BH  Mukundan known for his great leadership qualities.

AOC always owes its success to channel partners and this is a moment of joy for us to meet so many partners on this auspicious occasion. We thank Rashi’s team for conceptualizing such a beautiful event in this Festive season. We look forward for such more association in future with Rashi,” expressed Saurabh Grover, Director, AOC India.

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Rashi Peripherals become Distribution Partner for Intel

Rashi Peripherals become Distribution Partner for Intel

As part of a strategic move, Rashi Peripherals has announced that it has been appointed as Intel’s distributor in India. This distribution will cover the complete range of products from Intel which includes desktop Processors, Mobile Processors, Server Processors, Desktop MB, Server and Workstation MB, Networking and Chassis, SSD, NUC.

Being the new distributor, Rashi will promote Intel products across 650 towns/cities through 59 branch offices, channel partners even in remote locations.

“Achieving all-round business is the key to success with the channel”

Rajesh Goenka, VP – Sales & Marketing, Rashi Peripherals, stated, “We are excited to be the distribution partner for Intel.  It has been endeavour to take Intel distribution to the smallest towns of India and make Intel available at wider spectrum of resellers and retailers. Our current leadership in Hard Drive, RAM, Motherboards, will help us to promote CPU more. With our sound technical expertise, we are also confident of promoting the high-end Intel products.

Intel kicks off APAC Partner Network Conference in Macau

“At Intel, we are committed to fostering partner relationships and providing real value for our partners and customers. We are pleased to be working with Rashi and given their access and reach in the country, we are confident to tap the unrealized potential in the tier-II and tier-III markets where demand for PC and PC components is robust. The demand of the computer market continues to grow and evolve. With the collaborative partnership with Rashi, we aim to strengthen our position across all channel segments,” said Suryanarayanan B, Director – Sales, Intel South Asia………See More

Lenovo honours Rashi Peripherals as “Star Performer of the Year”

Lenovo honours Rashi Peripherals as

The annual National Business Partners Meet held by Lenovo in Jaipur ended with a gala night of presenting awards. Rashi Peripherals has had a great year with wonderful support from the Lenovo team which was the major reason for the Rashi team to bag the award of “Star Performer of the Year” for the T1 category. Everyone at Rashi Peripherals is thrilled and honoured by this appreciation which motivates the team to work hard and get the optimum results with same pace.

Ashok Nair, Director – SMB, Lenovo India, said, “Rashi Peripherals is an integral part of Lenovo SMB’s growth story in India, and we are ready to script history as we grow our business together to a leadership position this year.”

Kapal Pansari, Director – Marketing, Rashi Peripherals Pvt. Ltd, said, “This was an exceptional event and high honour for Rashi Peripherals to be called the Star Performer of the Year. I would like to thank the whole Lenovo team for this appreciation and would hope that this association will have many such successful milestones in the future.”

Rashi and Lenovo have a long and successful association with each other which has come out with successful outcomes and helped each other grow mutually…….See More